Happy Halloween! Today brands are reaching out with some spooky and creative campaigns that brands have been sharing on Instagram in honor of Halloween. Below you’ll find some of the holiday’s best and ghoulish brand Instagrams from Disneyland, Target, Jet Blue and Oreo to name a few.
More examples and Halloween campaign details can also be found on the Instagram for Business blog, but our favorites are below:
Target: Promoting Target’s mysterious world of #hauntedhills. Each set of 15 #hauntedhills Instagrams have dedicated “@trick” or “@treat” Instagram accounts in the caption. If you click on “@trick”, followers will receive helpful Halloween decoration ideas and “@treat” brings recipes for yummy holiday snacks
On the edge of your seat for more bone-chilling screams? Come back on #Halloween for even more scary fun. Watch the full length video at http://ford.to/Halloween A video posted by Ford Motor Company (@ford) on Oct 10, 2014 at 9:12am PDT
Ford: Posted teaser video of Ford’s “spooky car wash prank” earlier in the week. The video clip was posted on Halloween noting that the video “may cause nightmares, hysteria and inspire pranks”
Jet Blue: Shared video of Terra chips (a favorite on-board snack) formed in the shape of a witch, followed by the line “chips or treat”. They are also promoting Halloween in their tagline with: ”Tag #JetBoo to submit your best Halloween photo”
We’ve obtained some rare footage of The Oreo Laboratorium’s first incredible nomster. Unpeel your eyes! #OreoLab A video posted by OREO (@oreo) on Oct 10, 2014 at 2:22pm PDT
Oreos: Posting series of videos and photos from their “Oreo Laboratorium” promoting their Candy Corn Oreos
Starbucks: Promoting #Frankenfrappuccino campaign, regrammed photo from @frappuccino
Show your #DisneySide with your Halloween pumpkin carvings, and you could win a private party at the Haunted Mansion and a spooky overnight stay in Cinderella Castle at @waltdisneyworld! Learn more at www.disneysidecontest.com A photo posted by Disneyland (@disneyland) on Oct 10, 2014 at 1:49pm PDT
Disneyland: Hosting a pumpkin carving contest for chance to win a private party at the Haunted Mansion and a spooky overnight stay in Cinderella Castle; also sharing shots of #HalloweenTime at Disneyland
Asos: Promoting their #scaryselfies campaign, asking fans to tag their spooky shots with the dedicated hashtag for the chance to win a gift card